How Did Parvati Kurakula’s Love For Mehndi Turn Into A Business?

Turning your passion into a successful venture is not easy! How did Parvati Kurakula turn her love for Mehndi into a thriving business?

Parvati Kurakula, a renowned Mehndi artist hailing from Kharagpur, West Bengal, has made a name for herself in the South Indian Mehndi industry. Her journey as an artist began at the young age of 15 when she became fascinated with the intricate and beautiful art form after witnessing her aunt applying Mehndi during a family function.

With her passion for Mehndi art growing stronger each day, Parvati began practising with friends and family members and quickly became known for her unique designs. Determined to take her passion to the next level, she enrolled in a professional Mehndi course and mastered various techniques and designs.

In addition to being a talented artist, Parvati is also a successful entrepreneur and an expert in the BPO sector. She conducts workshops and training sessions to teach aspiring Mehndi artists her techniques and designs. Her passion for entrepreneurship and her dedication to her craft has earned her respect in the Mehndi community.

Could you please introduce yourself and tell us how you got started in Mehndi art?

Of course. My fascination with Mehndi art began in childhood when I would watch my aunt create beautiful designs on special occasions. Over the years, I began to practice on my own and gradually developed my unique style.

That’s intriguing. What inspires you to create such stunning Mehndi designs?

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The rich cultural heritage of India is a significant source of inspiration for me. Mehndi art is an integral part of our country’s culture, and it has been passed down from one generation to the next. I also draw inspiration from nature’s beauty, such as flowers, birds, and other natural elements that I incorporate into my designs.

Your designs are famous for their intricate patterns and attention to detail. Could you please explain your creative process?

I start by understanding the client’s preferences and incorporating them into my designs. I draw inspiration from traditional Indian motifs, and then I add my unique twist to them. Furthermore, I take my time to ensure that every detail is perfect, and the final design is flawless.

As a Mehndi artist, what are some of the challenges you face?

One of the main challenges is creating unique designs that stand out from the rest. There is a lot of competition in this field, and it’s essential to stay up-to-date with the latest trends and techniques.

Another challenge is working with various skin types and tones. Some clients have sensitive skin or allergies, and I have to take extra care to ensure that their skin is not irritated.

Your Mehndi designs have been featured in many online publications. Can you share with us some of your most memorable projects?

One of my most memorable projects was for a wedding where the bride wanted a unique and intricate design that incorporated the couple’s initials. It was a challenging project, but the final result was stunning. Another memorable project was for a fashion shoot, where I created bold and abstract designs that were a departure from traditional Mehndi art.

Parvati believes that Mehndi is not just an art form, but a form of expression. She believes that each design has a story to tell, and that it is her job as an artist to bring that story to life. Her designs are not only beautiful, but also meaningful, as they reflect the individuality and personality of the person wearing them.

Today, Parvati Kurakula’s designs are admired and appreciated by people from all over the world. Her journey is a testament to the fact that one can achieve success if one follows their passion and work hard towards it.

Image source: Author’s medium page, edited on CanvaPro

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