Women’s Web is saying Goodbye! Please make sure you read this important notification.
Founder, Pixights Consulting. Having worked for 16 years in the market research industry, Monalisa started as a one-woman army when she founded Pixights Consulting, in 2012, banking upon her expertise in media related research. Today the team has more than twenty people across India and services all the leaders within the TV GEC space such as the Star Network, the Zee Network, the Sony Network as well as the Disney Network apart from other clients in the cinema and OTT space.
If saas-bahu serials are as bad as some of us believe, why do so many women (and men) consume this content night-after-night? Is it just lack of options or there is more to it? Here's an alternate point-of-view.
Stay updated with our Weekly Newsletter or Daily Summary - or both!
Please enter your email address